Yayhound
Yayhound is an eco-friendly dog toy brand based in Austin, Texas. They came to us with no brand guidelines, identity, or product design. I worked as an art director for the entire toy collection, branding, and social media campaign of this brand. This is one of my favorite projects because it was an incredibly small team (copywriter Taylor Smith and myself), allowing me to be really hands-on (illustration, hand lettering, photography, packaging, product design, etc).
Texas Sized Hangover Collection ︎︎︎
Long Strange Sniff Collection ︎︎︎
Bachelorette in the Bayou Collection ︎︎︎
Brand Guidelines ︎︎︎
